It was the summer of 2007, when the King of Belgians, Albert II, got word of soggy “Belgian waffles” in that far away Land of America. They were found in obscure diners, made of pancake batter. “These so called "Belgian" waffles are a disgrace!” So his majesty commissioned the Special Forces from the Ministry of Culinary Affairs, Department of Wafels. He knighted Thomas DeGeest to "Special Envoy for Wafels", and later crowned Rossanna Figuera as "Ambassador of Good Things". Wafels & Dinges was born. It all started with a ‘68 Chevy Truck roaming the streets of NYC. "Wafels & Dinges' mission shall be to give America's “Belgian waffles” a serious upgrade", Albert II declared. And the rest is history...
| Website | http://www.wafels.com |
| Revenue | $13.2 million |
| Employees | 31 (12 on RocketReach) |
| Founded | 2007 |
| Address | 6th Avenue & W 42nd St, New York, New York 10018, US |
| Phone | +1 646-257-2592 |
| Industry | Restaurants, Hospitality General, Hospitality |
| Web Rank | 26 Million |
| Keywords | Gourmet Food, Belgian Waffles, Waffle Toppings, Liege Waffles, Waffle Ingredients, Waffle Maker, Waffle Cafe, Waffle Mix, Frozen Waffles, Waffle House, Waffle Iron, Breakfast, Pastry, Bakery, Food |
| Competitors | Waffle House, Inc., CREPES Y WAFFLES, Waffle Factory, The Waffle Bus, Waffle Cabin, Chloe's Fruit, THE COOKIE DOUGH CAFE, LLC, Mass Brothers (view competitors) |
| SIC | SIC Code 58 Companies, SIC Code 581 Companies |
| NAICS | NAICS Code 722 Companies, NAICS Code 72 Companies |
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Wafels & Dinges Questions
The Wafels & Dinges annual revenue was $13.2 million in 2026.
Thomas Degeest is the Co-Founder and Person of Interest of Wafels & Dinges.
12 people are employed at Wafels & Dinges.
Wafels & Dinges is based in New York, New York.
The NAICS codes for Wafels & Dinges are [722, 72].
The SIC codes for Wafels & Dinges are [58, 581].
Top Wafels & Dinges Employees
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Thomas Degeest
Co-Founder and Person of Interest at Wafels & Dinges
New York, NY, US25 -
Rossanna Figuera
CEO and CO-FOUNDER at Wafels & Dinges
New York, United States33 -
Bart D
Chief People Officer at Wafels & Dinges
New York, NY, US -
Alfredo Molina
Operation Manager at Wafels & Dinges
New York, NY, US21 -
Samuel Somaroo
Project Manager at Wafels & Dinges
Newark, NJ, US1 -
John Ochiltree
Truck Manager at Wafels & Dinges
New York, NY, US2
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