BRUH. is first a state of mind, and in second is our brand. We're a new skate/surf/snow brand, started up by Daniel Cobb (22) professional kiteboarder and instructor, and his brother Nick Cobb (16). We grew up learning action sports; wakeboarding, snowboarding, skateboarding, kiteboarding, etc. and we wanted to promote the same stoke we have for these sports. We decided to start a brand that can do that. We like to use the word bruh in a lot of ways when doing these sports as many do. When you see a major wipeout the first thing that comes to our mind is "bruh", so we thought, why not trademark it? So we did.
| Website | http://www.bruhshop.com |
| Revenue | $3 million |
| Employees | 798 (171 on RocketReach) |
| Founded | 2015 |
| Industry | Retail, T-Shirts, Hats, Sweaters, Tanks, Skateboards |
| Keywords | Skateboarding, Surfing, Snowboarding, Action Sports, Extreme Sports, Boardsports, Apparel, Clothing, Accessories, Gear, Equipment, Lifestyle, Sportswear, Streetwear, Menswear, Youth Apparel, Online Store, E-Commerce, Brand |
| Competitors | Supreme, OBEY Clothing, HUF, A BATHING APE®, Stussy, Inc., Fear of God, Diamond Supply Co., Kappa Sport Iberia, Palace Skateboards, AntiSocialSocialClub +44 more (view full list) |
| SIC | SIC Code 594 Companies, SIC Code 59 Companies |
| NAICS | NAICS Code 45 Companies, NAICS Code 459 Companies, NAICS Code 451 Companies |
Looking for a particular BRUH.™ employee's phone or email?
The BRUH.™ annual revenue was $3 million in 2026.
Ali Alkhalidi is the CEO of BRUH.™.
171 people are employed at BRUH.™.
BRUH.™ is based in Clarkston, Michigan.
The NAICS codes for BRUH.™ are [45, 459, 451].
The SIC codes for BRUH.™ are [594, 59].