We’re rolling out a powerful set of product updates designed to help you prioritize smarter, move faster, and scale outreach with confidence. From multi-step Sequences and expanded Intent coverage to major data gains and new API flexibility, these improvements are focused on turning insight into action.
Smarter Outreach with RocketReach Sequences
Sequences are here. You can now build multi-step email flows with custom time delays, automate follow ups, and personalize outreach with AI without leaving RocketReach.
This evolution of Messages brings prospecting and outreach into one streamlined workflow so your team can move from discovery to consistent engagement in minutes.
How it works:
- Build multi step sequences that automatically stop when a contact replies or an email bounces.
- Use the embedded AI writer to customize templates and generate follow ups so your messaging stays relevant and consistent.
- Track sends, replies, clicks, and bounces across sequences. Optimize performance directly in RocketReach without exporting data or managing spreadsheets.
The result is more consistent follow through at scale and less manual work.
Expanded Intent Data for Better Prioritization
Intent is critical to knowing who to contact and when. We’ve significantly expanded our Intent Data coverage to deliver broader visibility into market buying behavior with our strategic partnership with 5×5 Data and their advanced buyer intent insights powered by Intentsify, delivering industry leading insights and comprehensive signal coverage.
What’s new with Intent:
- 35,000+ intent topics available, up from ~14,000
- 50M+ new intent signals ingested weekly
- At least 3× higher intent signal volume
- Ability to request new topics and faster turnaround time
We’ve also improved visibility during topic selection with clearer descriptions and estimated weekly signal volume, making it easier to choose the right intent signals with confidence.
Intent works the same way across Person Search and Company Search with no changes to permissions, admin workflows, or plan management. You simply benefit from broader coverage and stronger signal density.
This upgrade means more in-market accounts, better prioritization, and fewer missed opportunities.
Data Quality and Coverage Improvements
High quality data remains foundational to everything we build. Since our last update, we’ve delivered meaningful gains that improve match rates, increase confidence at send time, and give your teams more ways to connect.
- Added 5.9M person profiles
- Added 817K company profiles
- Added 48M emails
- Added 45M phones
- Standardized over 20M profile names
These improvements continue to strengthen the accuracy and depth of the RocketReach database.
Universal Credits for API
We’ve introduced Universal Credits for API to simplify how teams access RocketReach programmatically. This new model provides greater flexibility across use cases and makes it easier to scale as your needs evolve without reworking your usage structure. Learn more about Universal Credits for API here.
Looking Ahead
Over the coming months, you’ll see us continue to build a more intelligent, event driven experience powered by richer real world signals. That means clearer visibility into who is in-market, why they matter now, and when it makes sense to reach out so prioritization and personalization become more intuitive.
We’ll keep expanding how AI supports your workflows by automating the most time consuming parts of prospecting while staying grounded in accurate, high quality data. So you can act on relevant events with speed and confidence.
