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MOW stands for Man or Woman and was founded in 2015 by João Patricio, CEO, and Mauro Cordeiro, Creative Director, with the mission of becoming a true gender free fashion brand. By taking the standard concept of unisex forward and using an alternative design practice focused on all-inclusive pattern cutting and adaptability systems we produce garments free of gender constraints. We provide contemporary fashion products with a strong focus on design, quality and equality.

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The MOW annual revenue was $6 million in 2026.

5 people are employed at MOW.

MOW is based in Whiteford, Maryland.

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