Wise Bread is an independent personal finance blog with over 2.25 million pageviews a month and has won several awards, including: -- PC Magazine's Top 100 Websites -- About.com's Personal Finance Blog of the Year -- Liz Weston's Best Money Site. -- MSN Money's Top 100 Most Useful Websites -- Kiplinger's Best Blog for Frugalistas Wise Bread content is syndicated worldwide through partners like Reader's Digest, MSN, Yahoo, US News & World Report, Entrepreneur Media, and Huffington Post. Wise Bread operates the industry-leading Wise1000 Chart, which ranks, tracks, and analyzes the top personal finance blogs in the world.
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The Wise Bread annual revenue was $2 million in 2026.
Will Chen is the Founder and CMO of Wise Bread.
4 people are employed at Wise Bread.
Wise Bread is based in West Covina, California.
The NAICS codes for Wise Bread are [519, 51, 5191].
The SIC codes for Wise Bread are [27, 274].