Upland Second Street Technology Stack

AddThis provides social engagement tools, APIs and services personalizing websites for engagement, monetization and traffic boosting

AdRoll is a widely-used ad retargeting platform that is used by a number of brands to retarget users with ads across social media, mobile, and the web. AdRoll offers solutions for both enterprises and agencies of all sizes. The retargeting app helps user to reach site visitors at the most optimal time with the most appropriate ad on any screen.

Cision is a PR management, digital marketing and media relations software that serves a number of purposes. The software can be used for content marketing, influence identification, media monitoring and analytics, along with press release distribution.

Drip is a powerful email marketing automation tool with a visual campaign builder, workflow management and subscriber engagement analysis tools.

Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

Facebook pixel is a snippet of JavaScript code that allows customers to track visitor activity on their website.

Google AdWords lets create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to their website.

Adobe helps organisations in creation of multimedia and creativity software products, with a more recent foray into digital marketing software.

Balsamiq Mockups allows software designers and developers build great software by letting them easily sketch out their ideas, then quickly collaborate and iterate over them. Mockups offers the same speed and rough feel as sketching with a pencil, but with the advantage of the digital medium: enlarging containers is just a drag operation.

GitHub is a place to share code with friends, co-workers, classmates, and complete strangers, helping individuals and teams to write faster, better code.

Webflow is a design and publish a professional website using a fully-customizable business template. Their clients include Groupon, MTV, and Pinterest.

Wistia is an online video hosting platform built specifically for businesses. This professional video hosting service is easy to use and facilitates successful video marketing through a host of great tools and features. Covert viewers to leads with features such as the Turnstile email collector and clickable calls-to-action.

WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking, content storage and upload.

WP Engine provides managed WordPress hosting for mission critical sites around the world.

WPForms is the WordPress forms plugin with drag & drop online form builder that allows users to create powerful WordPress forms.

Adobe InDesign is a desktop publishing software application.

Adobe Photoshop is a webtop application for editing images and photos online.

Upland PowerSteering is a project and portfolio management software solution.

Adobe Marketing Cloud provides comprehensive set of digital marketing solutions for all of your marketing needs.

Baremetrics pulls data from their Stripe account to provide customers with a variety of metrics. Build customer profiles, send email reports & notifications, and more.

BlueVenn is a customer journey, analytics and single customer view platform.

HubSpot Forms are easy to build with drag & drop interface, users can add forms to HubSpot landing pages, or embed them on any website page.

Marketo Forms empowers Marketers to create flexible web forms without programming knowledge. Forms can reside on Marketo landing pages and also be embedded on any page of your website.

Zendesk is a cloud-based customer service software solution trusted by over 40,000 organizations worldwide. Companies such as Groupon, Box, and Zappos are using Zendesk to lower costs, raise productivity, and increase customer satisfaction. Loved by both customer service teams and their customers for its beautifully simple interface.

Android is a mobile operating system based on a modified version of the Linux kernel and other open source software, designed primarily for touchscreen mobile devices such as smartphones and tablets.

Microsoft Exchange Online is a hosted email for business.

Outlook is a product that provides its users with an email service, calendar, and the ability to save and synchronize contacts.

OpenResty is a full-fledged web application server by bundling the standard Nginx core

ASP.net is an open source framework for building web applications and services with .NET and C#.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

C# is a general-purpose, multi-paradigm programming language encompassing strong typing, lexically scoped, imperative, declarative, functional, generic, object-oriented (class-based), and component-oriented programming disciplines.

FlexSlider is a free responsive jQuery slider toolkit that supported in all major browsers with navigation options & touch swipe support.

Font Awesome makes it easy to add vector icons and social logos to their website.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

AWS Route53 is a Cloud DNS service helps in customers to route end user requests to internet applications.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Tenable.io Cyber Exposure platform helps to protect any asset on any computing platform and eliminate blind spots.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

GoToWebinar is a collaboration tool user can use to conduct "do-it-yourself"" webinars

MyFax allows customers to send and receive faxes using email, the web or a smart phone. A hosted digital fax solution replaces expensive fax machines, fax servers, and supporting infrastructure. A MyFax number is a real fax number. MyFax offers toll free and local fax numbers at no additional cost.

Tenrox PSA Solution manages users' professional services projects from bid to billing with the Tenrox professional services automation solution (PSA). Tenrox PSA is the only true workflow-driven project management, service delivery and billing solution that is designed to meet the challenges of managing user globally dispersed customers and project resources.

Upland offers mobile messaging solutions for planning, executing, managing and analyzing complex mobile messaging campaigns.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

Localytics is a Web-based analytics and marketing platform for web and mobile applications utilized by marketers to drive user engagement.

Nessus is a proprietary vulnerability scanner developed by Tenable, Inc.

New Relic One is an entity-centric observability platform that collects and contextualizes all operational data—from any source—and simplifies instrumentation, data ingestion, exploration, correlation, and machine learning-powered analysis to support observability for every organization.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Microsoft Project helps users plan projects and collaborate from virtually anywhere with the right tools for project managers, project teams, and decision makers.

ServiceNow Now Platform delivers cross-enterprise digital workflows that connect people, functions and systems to accelerate innovation, increase agility, and enhance productivity.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

UXPin allows product teams and designers to build low and high-fidelity, interactive, realistic web and mobile wireframes and prototypes.

Zoom is a scalable cloud based video conferencing & web conferencing platform enabling online meetings, webinars, file sharing, group messaging and more.

Jobvite Inc. is a software and recruiting corporation, based in San Mateo, California. The firm, which operates globally, is involved with the provision of a Software as a Service social recruiting platform, enabling companies to advertise jobs and manage the recruitment process. Its web-based service enables its clientele to create job invitations, known as "jobvites".

Timesheet.com by Upland is the leading cloud, workflow-driven time tracking solution. The timesheet software helps reduce their administration costs by automating their project time tracking, time and attendance for payroll, project costing, and client billing.

Microsoft SQL Server is a relational database management system used for storing and retrieving data as requested by other software applications.

New Relic is used to monitor customer's entire system, including applications, servers, browsers, and network. An ecosystem of plugins let clients monitor customers entire stack.

GoPayment is a payment management and mobile payment gateway allowing vendors to process credit card transactions via mobile application. The mobile payment platform uses a credit card reader plugin enabling users to processGoPayment amounts and request customer electronic signatures via a touch sensitive screen.