Terry Cohen Email & Phone Number
SVP Media and Data @ 4A's (Past)
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Terry Cohen Location
- New York, NY, US
Terry Cohen Work
- 2014 - 2019 SVP Media and Data @
- 2017 - 2019 Member Board Of Directors @
- 2013 - 2014 Principal @ Terry Cohen Consulting
- 2012 - 2014 Director, Board of Directors @
- 1995 - 2013 SVP - Strategy and Analysis @
- 1981 - 1993 Sr MemberTechnical Staff -Software Engineering @
- 1990 - 1990 Research Analyst - TV Advertising Sales and Programming @ WSBK-TV
Terry Cohen Education
- University at Albany
BS (Computer Science and Applied Mathematics)
1978 - 1981 - Babson College - Franklin W. Olin Graduate School of Business
MBA (Marketing)
Terry Cohen Skills
- Digital Marketing
- Analytics
- Digital Strategy
- Web Analytics
- Integrated Marketing
- Online Advertising
- Digital Media
- Strategy
- Interactive Marketing
- CRM
- Marketing
- Strategic Planning
- Marketing Research
- Marketing Analytics
- Customer Insight
- Market Research
- PPC
- Relationship Management
- SEM
- Mobile Marketing
- Business Development
- Lead Generation
- Direct Marketing
- Database Marketing
- Brand Development
- Interactive Advertising
- Start-ups
- Multi-channel Marketing
- Media Planning
- Media Buying
- Online Marketing
- Google Analytics
- Strategic Partnerships
- Social Media
- Marketing Strategy
- Relationship Marketing
- Behavioral Targeting
- Omniture
- Customer Satisfaction Research
- MBTI
- Advertising Research
- Email Marketing
- Audience Measurement
- Media Research
- Customer Acquisition
- Mobile Advertising
- career counseling
- Television Research
- Psychographics
- Competitive Intelligence
- Start Ups
- Customer Satisfaction
- Advertising
- Multi Channel Marketing
Terry Cohen Summary
- Terry Cohen, based in New York, NY, US, was previously a SVP Media and Data at 4A's. Terry Cohen brings experience from previous roles at Advertising Research Foundation, Terry Cohen Consulting, Digital Analytics Association and Digitas. Terry Cohen holds a 1978 - 1981 BS in Computer Science and Applied Mathematics @ University at Albany. With a robust skill set that includes Digital Marketing, Analytics, Digital Strategy, Web Analytics, Integrated Marketing and more. Terry Cohen has 1 emails and 2 mobile phone numbers on RocketReach.
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