MISSION STATEMENT Fostering community, advocacy, and professional development that empowers you and your team to deliver value through analytics. VISION Unlocking your potential through analytics. HISTORY The DAA was founded as the Web Analytics Association in 2004. As more digital data streams became available, the responsibilities of the analyst broadened and the term "web analytics" became known as the study of data collected exclusively on websites. The Board of Directors chose to change the name to the Digital Analytics Association in 2011 to account for the analyst's changing role of weaving together data from multiple sources and channels.
View Top Employees from Digital Analytics AssociationWebsite | http://www.digitalanalyticsassociation.org |
Employees | 41 (15 on RocketReach) |
Founded | 2003 |
Address | 20650 S. Cicero Ave # 1415, Matteson, Illinois 60443, US |
Phone | (781) 876-8933 |
Fax | (781) 224-1239 |
Technologies |
JavaScript,
HTML,
PHP
+78 more
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Industry | Non-profit Organizations, Membership Organizations, Analytics, Organizations, Data and Analytics, Association, Developer Tools, Software, Mobile |
Web Rank | 2 Million |
Keywords | Waa Standards Committee. "Web Analytics Definitions." Washington Dc: Web Analytics Association, Compentences For Digital Analyst, Digital Analytics Association, Association Data Analytics, Ddigital Analytics Assoc Iation |
Competitors | American Society of Landscape Architects, INFORMS, ISTE, Soroptimist International of the Americas, Inc., World Council of Credit Unions (WOCCU) |
SIC | SIC Code 86 Companies, SIC Code 869 Companies |
NAICS | NAICS Code 8139 Companies, NAICS Code 81391 Companies, NAICS Code 813 Companies, NAICS Code 81 Companies, NAICS Code 813910 Companies |
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Valerie Kroll is the Board Member of Digital Analytics Association.
15 people are employed at Digital Analytics Association.
Digital Analytics Association is based in Matteson, Illinois.
The NAICS codes for Digital Analytics Association are [8139, 81391, 813, 81, 813910].
The SIC codes for Digital Analytics Association are [86, 869].