BlueFocus Communication Group (SZSE: 300058) is one of the world’s top marketing communications groups and China’s largest overseas marketing company, empowering businesses with AI-driven, intelligent operations. Founded in 1996 and publicly listed in 2010, BlueFocus recorded revenue exceeding USD 10.07 billion in 2025.
Headquartered in Beijing, we operate branches or offices in Shanghai, Hangzhou, Shenzhen, Guangzhou, Hong Kong, Singapore, Vietnam, Thailand, and Indonesia, with service networks across the United States, Canada, Japan, the Netherlands, Saudi Arabia, the UAE , Brazil, and beyond.
Guided by our “All-in AI + Globalization” strategy, BlueFocus has helped 100,000+ Chinese companies go global. We and our subsidiaries deliver full-funnel marketing solutions covering the entire marketing value chain and major global markets.
As a pioneer in AIGC and emerging experiences , we have launched: BlueAI Data Platform (industry-grade AI model), BlueX (overseas programmatic platform), and BlueTurbo (AI cloud-native growth engine). By infusing AI into content production, media buying, and creative intelligence, we unlock measurable, transformative value for clients worldwide.
Fractl is an award-winning Content Marketing and Digital PR agency empowering brands to create content and earn media that drives cross-channel brand awareness, engagement, and conversions.
Fortune 500 companies, startups, and SMBs partner with Fractl to craft newsworthy data journalism campaigns, interactive tools, and educational content hubs that engage and nurture target audiences while dominating rankings across numerous platforms including organic search, organic social, and generative AI. We’re ranked #1 in Clutch’s Content Marketing Leaders Matrix because we drive a bottom-line impact for the brands we’ve worked with.
In 2026, we’re soft launching Fractl Agents—a revolutionary suite of 25+ AI-powered workflows designed to streamline and advance SEO, content marketing, digital PR, and social media strategies. Built on insights from over 12 years of experience and 5,000+ campaigns, Fractl Agents enables brands to maximize the ROI of their digital marketing strategies through the support of AI tools and workflows developed by proven industry experts.
Together, we can help you shape the future of AI-driven marketing workflows in your organization, unlocking the full potential of your marketing budgets and ROI. Are you interested in discussing strategy, or having us develop proprietary AI agents for your company? Send us an email at hello@frac.tl.
Welcome to the Content Marketing Institute (CMI), an Informa company. Our goal is simple: we want to help you with the how-to of content marketing. We have resources to help you navigate how to get started or improve your content marketing efforts, including blog posts, original research and stats, case studies and much more. While you can’t overstate the importance of learning, many marketers simply need help. If you are wondering where to get started or if you have a specific task in mind, we can help.
People ask us all the time how CMI came to be. It’s simple, really. Despite the abundance of good blogs, books and other resources on content marketing, we’ve found that people have a lot of questions about content marketing.
Here are just a few of the questions we hear all the time:
How do I develop a strategy?
How do I create content that my audience will find valuable?
How can I measure what’s working (and what’s not) to make changes?
Here’s the thing: While many people know how to do some of this well, very few people have the knowledge—or time—to be a master of everything.
We launched the Content Marketing Institute in May 2010 as a meeting ground for the brightest minds to give you real-world how-to advice about content marketing in any venue: online, mobile, in-person and in print. No fluff, just practical insights.
Marketers thanked us for the feedback, but some wanted more help. That’s when we started working with clients to help them with their content marketing strategy.
Like what you find here? Subscribe to our email to get the latest in content marketing delivered to your inbox: http://cmi.media/getemail
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