Spin Master Corp. (TSX:TOY) is a leading global children's entertainment company, creating exceptional play experiences across its three creative centres: Toys, Entertainment and Digital Games. With worldwide toy distribution, Spin Master is best known for award-winning brands including PAW Patrol®, Melissa & Doug®, Bakugan® and Rubik's® Cube, and is the global toy licensee for other iconic properties. Through its in-house entertainment studio, the company creates and produces captivating multiplatform content including powerhouse preschool franchise PAW Patrol, along with other original shows, short-form series and feature films. With an established presence in digital games anchored by Toca Boca® and Piknik™, Spin Master engages 60 million active users monthly in open-ended, creative and safe play. With 29 offices spanning nearly 20 countries, Spin Master employs more than 2,500 team members globally.
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Spin Master Questions
The Spin Master annual revenue was $1.9 billion in 2026.
Tara Deakin is the Chief People Officer - HR, Communications, Corporate Citizenship of Spin Master.
1,769 people are employed at Spin Master.
Spin Master is based in Toronto, Ontario.
The NAICS codes for Spin Master are [339, 45, 33].
The SIC codes for Spin Master are [394, 39].
Top Spin Master Employees
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Marc de Vellis
President, Digital Games at Spin Master
Burnaby, BC, CA25+ -
Martin Frech
Chief Transformation Officer at Spin Master
Toronto, ON, CA35+ -
Stephanie Guo
VP, Global Creative Content at Spin Master
Toronto, ON, CA23 -
Caroline Tyre
Vice President Global Content Sales at Spin Master
Toronto, ON, CA22 -
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