In a fast-paced world, we create knitwear that seamlessly blends style and substance. We believe knitwear should move with you, inspire you, and adapt to wherever the day takes you. That’s why our soft knits are designed to be versatile—where vibrant looks meet minimalist designs. Our promise is simple: plush knits for modern living. Our collections are designed in Stockholm, made from long-lasting high-quality materials, and produced by carefully selected manufacturers. All yarn Soft Goat uses is OEKO-TEX® certified*. *A globally recognized label for textiles and fabrics that ensures they have been tested and verified for certain standards related to human and environmental safety.
| Website | http://www.softgoat.com |
| Revenue | $3 million |
| Employees | 29 (11 on RocketReach) |
| Founded | 2010 |
| Address | Birger Jarlsgatan 20, Stockholm, Stockholm County 11434, SE |
| Phone | +46 8 410 200 18 |
| Technologies |
JavaScript
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HTML
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Google Analytics
+12 more
(view full list)
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| Industry | Retail Apparel and Fashion, Apparel & Accessories Retail, Retail |
| Web Rank | 527323 |
| Web Visits | 52720 |
| Keywords | Cashmere, Clothing, Apparel, Fashion, Soft Goods, Luxury, Comfort, Handmade, Accessories, Design, Style, Fabric, Winter Clothing, Outerwear, Knitwear, Menswear |
| Competitors | lululemon Mall of America Experiential, The North Face, a VF Company, Under Armour, Patagonia, Everlane, Aerie by AEO, Inc., MeUndies, Lime Crime, Fjällräven, Burlington Socks +43 more (view full list) |
| SIC | SIC Code 56 Companies, SIC Code 565 Companies |
| NAICS | NAICS Code 44 Companies, NAICS Code 458 Companies, NAICS Code 448 Companies, NAICS Code 4481 Companies, NAICS Code 45 Companies |
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Soft Goat Questions
The Soft Goat annual revenue was $3 million in 2026.
Stephanie Bergström is the Founder and Owner of Soft Goat.
11 people are employed at Soft Goat.
Soft Goat is based in Stockholm, Stockholm County.
The NAICS codes for Soft Goat are [44, 458, 448, 4481, 45].
The SIC codes for Soft Goat are [56, 565].
Top Soft Goat Employees
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Stephanie Bergström
Founder and Owner at Soft Goat
Stockholm County, Sweden22 -
1
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Amanda Pettersson
Brand Director at Soft Goat
Stockholm, SE21 -
Linn Messman
Social Media and Content Lead at Soft Goat
Stockholm, SE2 -
Julia Granat
Production Lead at Soft Goat
Stockholm, SE1 -
Felicia Kappe
PR Manager at Soft Goat
Stockholm County, Sweden1 -
Emilia Löf
Customer Service Agent at Soft Goat
Stockholm County, Sweden2
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