MeUndies disrupted the $110B underwear industry when it launched the first online underwear subscription model in 2011. Founder Jonathan Shokrian identified a market gap during his own shopping experience. Nothing about underwear shopping was enjoyable - other brands were hyper-sexualized, overcomplicated, uncomfortable and inconvenient. He recognized that no one in the industry was offering their customers the experience that modern consumers expect. Jonathan started MeUndies to provide a fun and simple offering with a relentless emphasis on quality and service. Unlike many startup peers, MeUndies has seen tremendous success achieving profitability with double-digit YoY growth since. To date it has sold over 23M pairs of underwear in all 50 states and in 37 countries around the world. MeUndies offers both men’s and women’s underwear as well as socks, bralettes and loungewear.
View Top Employees from MeUndiesWebsite | https://www.meundies.com/ |
Revenue | $42 million |
Funding | $48.1 million |
Employees | 135 (135 on RocketReach) |
Founded | 2011 |
Address | 3650 Holdredge Ave, Culver City, California 90016, US |
Phone | (888) 552-6775 |
Technologies |
JavaScript,
HTML,
Twitter
+89 more
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Industry | Retail Apparel and Fashion, Textiles & Apparel, Consumer Goods, Manufacturing |
Keywords | Comfortable Clothing |
Competitors | Andra Group, Andra Group, LP, Clovia, Essential Apparel LLC, Hanky Panky |
SIC | SIC Code 23 Companies, SIC Code 232 Companies |
NAICS | NAICS Code 45 Companies, NAICS Code 3149 Companies, NAICS Code 31 Companies, NAICS Code 31499 Companies, NAICS Code 314 Companies, NAICS Code 314999 Companies |
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The MeUndies annual revenue was $42 million in 2024.
Elizabeth Krause is the CMO of MeUndies.
135 people are employed at MeUndies.
MeUndies is based in Culver City, California.
The NAICS codes for MeUndies are [45, 3149, 31, 31499, 314, 314999].
The SIC codes for MeUndies are [23, 232].