Soap is a digital creative agency focused on bringing brands and consumers together through play. SMG Studio is our dedicated games studio producing original IP for mobile, PC and consoles. Soap is now part of the Dentsu Aegis Network.
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The Soap Creative annual revenue was $21.3 million in 2026.
8 people are employed at Soap Creative.
Soap Creative is based in Sydney, New South Wales.
The NAICS codes for Soap Creative are [33, 339].
The SIC codes for Soap Creative are [39, 394].