Simple Marketing Solutions Information

Simple Marketing Solutions (simple.io) builds specialised marketing software for enterprise marketing teams, creative studios and regulated organisations across Australia and globally. The Simple suite comprises four standalone products: • Simple Admation - marketing project management, approval workflow, online proofing, resource management and compliance governance for campaign teams and creative agencies. • Simple Asset Manager - digital asset management (DAM) with AI-powered search, automated tagging, approval workflows and compliance controls for brand and marketing teams. • Simple RetailPath - retail marketing platform combining product information management (PIM), retail promotion production and vendor onboarding for retailers and FMCG brands. • Simple Brand Manager - centralised brand identity hub for managing live brand guidelines, approved assets and brand governance across teams, agencies and partners. Simple Marketing Solutions customers include Bupa, Bank Australia, RACV, HESTA, NIB, Hollard, Woolworths, The Good Guys, Spotlight Group, Mitre 10, IGA, Baby Bunting, Tourism Australia and Mondelez. Purpose-built for marketing teams in banking, financial services, insurance, health, retail and media — industries where compliance, brand governance and production efficiency are not optional. Founded 2008. Headquartered in Melbourne, Australia. Trading name of Simple Technology Pty Ltd, formerly Automaton.