Shopperations Research & Technology Information

Collaboration Platform for Retail, Brand and Agency Marketers Shopperations is a SaaS tool for Brand and Retail Marketers that helps Plan, Estimate, Execute and Analyze Shopper Marketing Promotions. SHOPPERATIONS FOR RETAIL lets retail marketers publish co-marketing events and raise sponsorship funds from Brand sponsors and collaborate with them on event execution. SHOPPERATIONS FOR BRANDS lets shopper marketers design retail-specific promotions, collaborate with Sales teams and Shopper Marketing Agencies to sell in, execute and track event performance. Shopperations is the first of a kind software for Shopper Marketing industry that is currently mired by Excel and Powerpoint as a primary means of communications and planning. Shopperations is easy to set up, affordable to license and, unlike many enterprise applications, is designed by the industry veterans and has simple and intuitive interface. We will deliver instant ROI because we improve productivity, transparency and accountability of marketing spend in highly complex and messy space. Olga Yurovski started Shopperations after spending many years in CPG Shopper Marketing space because she saw tremendous opportunities to streamline the workflow and build more trust and transparency between the Retail and Brand Manufacturing communities. Everyone talks about building stronger partnerships, we are here to provide a platform to finally make it happen!