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Shirley Chen Location
San Francisco, CA, US
Shirley Chen Work
VP of International @ (January 2021 - Present)
International Business Development - Beauty Industry @ SLC International Consulting LLC (February 2017 - January 2021)
VP of International Business Development @ (January 2018 - April 2019)
VP, Sales and Business Development - Asia Pacific and Latin America @ (February 2016 - February 2017)
VP of International Sales and Marketing @ (January 2013 - February 2016)
Asia Sales and Marketing Director @ (July 2009 - January 2012)
Regional Marketing Director- Asia @ (March 2007 - June 2009)
Marketing Manager- Anna Sui Cosmetics @ (January 2004 - February 2007)
Marketing Manager- Wines and Moet and Chandon @ (January 2002 - January 2004)
Senior Product Manager- Makeup, Hair Color and Styling products @ (January 1998 - January 2002)
Shirley Chen Education
National Chengchi University
Shirley Chen Skills
International Sales
Brand Management
Cosmetics
Marketing Strategy
Luxury Goods
Marketing
International Marketing
Business Development
•Asia Market Expertise
• P&L and Budget Management
Retail
Fragrance
Digital Marketing
Visual Merchandising
Product Development
Advertising
Beauty Industry
Fashion
Trade Marketing
Merchandising
FMCG
• Ultra Prestige Brand Management
• Retail & Wholesale Expertise
• Marketing & PR Leading Practices
• Licensor Collaboration
• Global Marketing Strategy Implementation
• Advertising & Media Agency Leadership
• Local Affiliate & Distributor Management
• Visual Merchandising Implementation
Trade Promotion Management
• Product Development
Fast-Moving Consumer Goods (FMCG)
International Expansion
P&L Management
Shirley Chen Summary
Shirley Chen, based in San Francisco, CA, US, is currently a VP of International at TULA Skincare. Shirley Chen brings experience from previous roles at SLC International Consulting LLC, Kate Somerville Skincare, LLC, Too Faced Cosmetics and Bliss. Shirley Chen holds a National Chengchi University. With a robust skill set that includes International Sales, Brand Management, Cosmetics, Marketing Strategy, Luxury Goods and more. Shirley Chen has 2 emails and 5 mobile phone numbers on RocketReach.
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