Runners Need Competitors

At Recreational Equipment, Inc. (REI), we exist to inspire and enable life outside for everyone. We believe that it’s in the wild, untamed and natural places that we find our best selves, so our purpose is to awaken a lifelong love of the outdoors, for all. Since 1938, we have been your local outdoor co-op, working to help you experience the transformational power of nature. We bring you top-quality gear and apparel, expert advice, rental equipment, inspiring stories of life outside and outdoor experiences to enjoy alone or share with your friends and family. And because we have no shareholders, with every purchase you make with REI, you are choosing to steward the outdoors, support sustainable business and help the fight for life outside. So whether you’re new to the outdoors or a seasoned pro, we hope you’ll join us.

At ASICS, we believe in the positive benefits of movement for both mind and body. Driven by research and applying human-centric design, we make and sell footwear, apparel and equipment for the lifetime athlete in all of us. Our founder Kihachiro Onitsuka began making athletic shoes in 1949 with the goal of developing society through sports. He later named the company ASICS, which stands for Anima Sana In Corpore Sano, or A Sound Mind In A Sound Body. This speaks to our desire for people everywhere to live healthy lives both mentally and physically. Today, ASICS is a global company with a head office in Kobe, Japan and operations in more than 30 countries. As well as products for running, tennis and other core performance sports, we also offer the SportStyle range, the Onitsuka Tiger brand, fitness-tracking app Runkeeper, and our membership program OneASICS. Follow us on LinkedIn and together let’s celebrate the uplifting power of movement.

Let’s run there is an invitation to feel like our favorite selves. It’s a challenge to venture where we’re scared to go. And it’s a promise to never remain idle. That’s why, for 110 years, Brooks has pushed the limits of motion science, engineering, and technology to create gear that helps get you there— whether it's a headspace, a feeling, or a finish line. Our company culture defines us, bonds us together, and drives our success. We live this culture daily through our brand values: Runner First, Word is Bond, Champion Heart, There is no “I” in Run, and Keep Moving. This means we always solve for the runner, do what we say we will, give it our all, are generous with our humanity, and find a way to keep moving every day, because joy is kinetic. The shoes and gear we develop, the experiences we create, and the partnerships we build should help make the run inclusive and accessible for all. We are taking a comprehensive and strategic approach to ensure our values are represented in our sport. We are committed to reducing barriers to participation in the run, the running industry, and the running community.