Reel Gardening Information

Reel Gardening is a patented biodegradable seed tape which anchors seed and nutrients at the correct depth and distance apart. To plant, place the paper vertically in the soil with the coloured portion visible above the soil. The plants emerge correctly spaced, differentiated from weeds and the paper eventually decomposes to produce compost in the soil. Reel Gardening hosts a variety of benefits making it more successful than traditional seed. Claire Reid Invented the product in 2002, patented the technology and then founded Reel Gardening as a social enterprise in 2010. We are a small team of 7 people, based in Johannesburg South Africa and we have spent years developing both the product and our ability to create sustainable impact to food security in Africa. We have won numerous local and international awards such as the Stockholm Junior Water Prize and the 2017 Agriprenure of the year and have been featured in multiple publications such as Forbes Women Africa. All of our products are handmade with care and love in Johannesburg South Africa. Our manufacturing process is designed to create maximum employment of previously unemployed mothers. We believe that for us to solve the current food crisis, we need to get back to basics and we need to get hooked on growing food. We offer simple solutions to food gardening both for Schools and for Households Our kits come complete with everything you need and all of our products link into our App which is available for free download on any device. There is a weekly animated video that simply explains what is needed by your plants that week and then the app will tell you exactly what you need to do each day according to what you planted, your Reel Garden promises to not need more than 5 minutes of your time. And the app even reminds you to water! We believe that the way to sustainably tackle our current food crisis is to create systemic behaviour change and get kids to both understand and enjoy the simple pleasure that is growing your own food. We achieve this through our Learn and Grow kit. Each kit creates an outdoor classroom and provides the teacher or parent with everything they need to utilise the garden as a teaching tool. We developed this kit over the past 2 years and have initially rolled them out to over 2500 schools across South Africa with great success. The kit is prices so that for every kit we sell, we are able to donate a kit to a school in need. Reel Gardening was designed to serve these low income schools and we promise the schools that receive a donated garden that we will make sure they have enough seed tape to re-plant each year and each of our sales of our Planting bags or Pots enable us to donate seed tape refill packs to these schools each year to ensure the learning continues. We partner with various NGO’s on the ground to make this happen.