Project Roar Publishing emerged from a father-son duo’s passion for trains. In 2001, John Schmid and his father George acquired a treasure trove of Lionel Train Company documents at auction—a find that would change their lives and delight train enthusiasts worldwide. Instead of keeping this historical goldmine to themselves, the Schmids embarked on a mission to share these treasures with the world. Their goal? To give back to the hobby that had brought them so much joy, fostering a sense of community and preserving a unique slice of Americana. Today, Project Roar Publishing has released four meticulously researched books that celebrate Lionel trains, capture childhood nostalgia, and showcase the evolution of American culture. Their latest release, "Lights, Camera, Lionel Trains!" by Roger Carp, takes readers on a captivating journey through time, appealing to train enthusiasts and anyone longing to relive their youth. Since that day in September 2001 when the auction was held, many friends, colleagues, collectors and former Lionel employees have stepped forward to generously assist in our many projects. Numerous other pieces of actual documentation were gathered so we could develop a library aimed at preserving the history of model train manufacturers.
| Website | http://www.projectroar.com |
| Revenue | $1 million |
| Employees | 4 (1 on RocketReach) |
| Founded | 2001 |
| Address | PO Box 599, Winfield, Illinois 60190, US |
| Phone | +1 630-653-7627 |
| Technologies |
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| Industry | Book and Periodical Publishing, Media & Internet General, Media & Internet |
| Keywords | Train History, Miniature Trains, Railroad History, Model Railroading, Train Collecting, Hobby Collectibles, Collectible Trains, Historical Publishing, Vintage Trains, Document Preservation, Antique Trains |
| Competitors | Hachette Book Group, Penguin Random House, HarperCollins Publishers, Simon & Schuster, Macmillan Science and Education, Wiley, Scholastic, Gale Library, Springer Nature Group, Pearson +31 more (view full list) |
| SIC | SIC Code 274 Companies, SIC Code 27 Companies |
| NAICS | NAICS Code 513 Companies, NAICS Code 511 Companies, NAICS Code 51 Companies, NAICS Code 5111 Companies |
Looking for a particular Project Roar Publishing employee's phone or email?
The Project Roar Publishing annual revenue was $1 million in 2026.
John Schmid is the President and Founder of Project Roar Publishing.
1 people are employed at Project Roar Publishing.
Project Roar Publishing is based in Winfield, Illinois.
The NAICS codes for Project Roar Publishing are [513, 511, 51, 5111].
The SIC codes for Project Roar Publishing are [274, 27].