Playgro Information

For over 25 years the Playgro™ brand has stood for creativity, imagination, quality, innovation and fun. With a strong emphasis on safety truly making Playgro a brand Moms and dads can trust. We have developed a range of products, carefully designed to stimulate and delight babies. Each whirl, spin, whiz, crinkle, snuggle, chime, click-clack or squeak is specifically designed to encourage enjoyment and active play while helping develop senses. The Playgro™ range of Infant Development Toys includes Activity Toys, Stroller Accessories, Discovery Gyms and Playmats, Teethers and Rattles, Crib and Bath Toys. Lovable infant themes and characters bring the products to life and ensure they are instant favorites. With a team of world leading product designers, all Playgro™ products are created and developed by our design team in Melbourne, Australia. Each product is designed to spark the imagination of even the youngest child - just beginning their own journey of discovery. Playgro™ toys stimulate baby’s sensory development as they explore and interact with the world around them. They are designed to encourage baby’s sensory progression, stimulate curiosity levels and improve their ability to explore and interact with the surrounding world to discover new skills. Playgro™ invests heavily in research and development including new technologies, components and tools. This allows Playgro™ to be at the forefront of trends, technology and design capability in the infant developmental toy market. As a brand that parent’s know and trust around the world, the Playgro™ logo acts as a guarantee of quality, a comforting reassurance to parents that they are purchasing the very best for their child. Inspired by watching our own children play and grow, Playgro™ blends valuable insight with leading edge technology to develop products to meets the needs of parents and babies around the world.