Pete West Email & Phone Number
Head IDT @ BAT.COM
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Pete West Location
- Toronto, ON, CA
Pete West Work
- Head IDT @ (January 2024 - Present)
- Sr. VP Marketing Transformation @ (November 2021 - December 2023)
- Sr. VP Strategy, Planning and Insights @ (November 2020 - November 2021)
- VP Consumer Experience, Sponsorships and Strategic Partnerships @ (January 2020 - January 2021)
- VP Sales and Trade Marketing @ (September 2018 - January 2020)
- Head of Strategy, Planning and Insights, Canada @ (September 2013 - January 2020)
- Brand Manager @ (September 2012 - September 2013)
- Consumer Insights Manager @ (May 2011 - August 2012)
- Regional Sales Manager @ (March 2009 - May 2011)
- Regional Commercial Manager @ (November 2007 - March 2009)
- Area Manager @ (January 1999 - January 2006)
Pete West Education
- The Open University
MBA (Financial and Corporate Strategy)
2001-2004 - Swansea University / Prifysgol Abertawe
Bsc (Management Science)
1993-1997
Pete West Skills
- Customer Insight
- Brand Management
- Segmentation
- Key Account Management
- FMCG
- Trade Marketing
- Marketing Strategy
- Strategic Planning
- Market Analysis
- Marketing Research
- Strategy
- Management
- Marketing Management
- Sales
- Market Planning
- Market Research
- Consumer Products
- Consumer Insight
- Business Development
- New Business Development
- Customer Service
- Project Planning
- Project Management
- Marketing Communications
Pete West Summary
- Pete West, based in Toronto, ON, CA, is currently a Head IDT at BAT. Pete West brings experience from previous roles at Reynolds American Inc. and British American Tobacco. Pete West holds a 2001 - 2004 MBA in Financial and Corporate Strategy @ The Open University. With a robust skill set that includes Customer Insight, Brand Management, Segmentation, Key Account Management, FMCG and more. Pete West has 1 emails and 1 mobile phone numbers on RocketReach.
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