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Peek is the operating system powering the experiences industry—from museums and attractions to tours and activities. With over $7B in bookings, Peek’s AI-powered platform has helped thousands of merchants to increase revenues, save time and deliver seamless guest experiences. Customers include MoMA, Whitney Museum, Seattle Aquarium, Bryant Park, Looping Group & Museum of Ice Cream. The company has raised over $150 million from institutional investors including Springcoast Partners, WestCap and Goldman Sachs Alternatives. Learn more at www.peek.com.

Website https://www.peek.com
Revenue $119.7 million
Funding $123.9 million
Employees 271 (214 on RocketReach)
Founded 2011
Address 535 Mission St 14th Floor, San Francisco, California 94105, US
Phone (855) 733-5872
Technologies
Industry Software, Technology, Information and Internet, Customer Relationship Management (Crm) Software, Internet, Other Restaurants, Hotels and Leisure, Travel, Tours & Activities, Reservation Software, Technology, Software Development & Design, Internet Services, Application Software, Marketplace, Commerce and Shopping, Mobile, SaaS, Tourism, Travel and Tourism, Travel
Keywords Travel Activities, Experiential Travel, Activity Booking Platform, Online Booking Software, Tourism Software, Travel Booking Platform, Recreational Activities, Adventure Booking, Tour Booking Platform, Event Ticketing, Experiences Marketplace, Online Travel Booking, Leisure Travel, Activity Marketplace, Outdoor Activities Booking, Unique Experiences
Competitors Viator, Expedia, Inc., Airbnb, Klook, G Adventures, TourRadar, ToursByLocals, Trafalgar Travel, Sky Group +33 more (view full list)
SIC SIC Code 737 Companies, SIC Code 47 Companies, SIC Code 73 Companies, SIC Code 472 Companies
NAICS NAICS Code 56 Companies, NAICS Code 51 Companies, NAICS Code 561 Companies, NAICS Code 56152 Companies, NAICS Code 5615 Companies, NAICS Code 561520 Companies, NAICS Code 513 Companies

Peek Questions

The Peek annual revenue was $119.7 million in 2026.

Oskar Bruening is the CTO and Co-founder of Peek.

214 people are employed at Peek.

Peek is based in San Francisco, California.

The NAICS codes for Peek are [56, 51, 561, 56152, 5615, 561520, 513].

The SIC codes for Peek are [737, 47, 73, 472].

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