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Paii is Denmark’s leading provider of mobile payment services. Paii is a joint-venture established by Denmark’s four mobile operators; TDC, Telenor, Telia and 3. Paii has the responsibility for driving both the existing market for premium SMSes and the growing market for payment solutions to smartphones, on behalf of the Danish telecoms sector. Paii as an organization, is driven by the vision that the consumers’ mobile telephone, is the only thing they should need with them in order to take care of their daily life. Paii's contribution to this vision, will aiding the digitalization of the physical wallet, as a smartphone solution. Paii's products & services are: PAII APP Paii’s smartphone app to iOS and Android telephones, allows consumers to make payments, purchase SMS services without charging their phone bill, and to transfer money to other Paii users. Within the near future, the app will represent a full digitalization of the consumers’ physical wallet. MOBILE PAYMENTS Paii’s mobile payments solution, can be easily implemented by companies, alongside current existing payment forms. As the consumers physical payment card does not need to be present at payment, Paii’s solution can greatly improve conversion rates and impulse sale. Within the near future, the app will represent a full digitalization of the consumers’ physical wallet, and Paii will offer a variety of loyalty and value added service solutions. PREMIUM SMS Paii offers a variety of premium SMS services across all four Danish mobile networks including; subscription and usage rights to four digit short-codes, acquiring agreements, and SMS traffic towards the end-user.

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