The Observa platform delivers AI-directed actions and real-time insights. Brands and retailers use Observa to improve store execution and drive a higher ROI on marketing and sales efforts. Physical, in-store marketing is being forced to compete and keep up with digital marketing’s flexibility. Brand managers are making critical spending decisions on information that is stale and incomplete. The lack of data covering store execution results in a negative ROI more than 70% of the time. Observa delivers real-time analytics over in-store product merchandising and promotion execution using previously uncollectable information. Observa’s AI ingests data and media from Observa’s crowd, its customers’ employees, and store equipment. We then produce reporting like the web analytics e-commerce has popularized. Because our solution is real-time, immediate directions can be given to the assets in the field. This flexible solution provides a broad geographic reach, and the AI technology yields insights with exceptional speed and accuracy, while constantly improving with our unique data.
View Top Employees from ObservaWebsite | http://observanow.com |
Revenue | $6.5 million |
Funding | $875000 |
Employees | 37 (28 on RocketReach) |
Founded | 2015 |
Address | 323 N 46th Street Suite B, Seattle, Washington 98103, US |
Phone | (206) 900-9833 |
Technologies |
JavaScript,
HTML,
PHP
+47 more
(view full list)
|
Industry | Information Services, Software, Supply Chain Management (Scm) Software, Artificial Intelligence, Marketing Validation, Software Development & Design, Data and Analytics, Marketing Analytics, Science and Engineering, Store Execution, Crowdsourcing, Image Recognition, Retail Audit, Information Technology, Machine Learning, Marketing, Sales and Marketing, Mobile Apps, Apps, Mobile, Real Time, Retail Technology, Commerce and Shopping, Hardware |
Web Rank | 1 Million |
Keywords | Observa, How Much Are Slotting Fees In Gyms, Slotting Fee For Snacks, Products Losing Market Share, Observa Faq |
Competitors | Bedrock Analytics, Relativity6, The New Office, Inc. (TNO) |
SIC | SIC Code 737 Companies, SIC Code 7372 Companies, SIC Code 73 Companies |
NAICS | NAICS Code 511 Companies, NAICS Code 51 Companies, NAICS Code 5112 Companies, NAICS Code 513 Companies |
Looking for a particular Observa employee's phone or email?
The Observa annual revenue was $6.5 million in 2024.
Joseph Peck is the COO of Observa.
28 people are employed at Observa.
Observa is based in Seattle, Washington.
The NAICS codes for Observa are [511, 51, 5112, 513].
The SIC codes for Observa are [737, 7372, 73].