NORTH Information

In a world that increasingly asks how it can calculate and manipulate its way into people's lives, we ask a different question: how is this person, this product or this brand already beautiful. No calculating, manipulating or faking. Because we believe what's real is beautiful. Real is beautiful is how we operate. We hire real, out strategic process uncovers real, our creative tells real truths, our media amplifies what's real. Because to differentiate in today's manufactured world, truth trumps trickery. Founded in 2006 by big-agency veterans, North exists to value respect, community, collaboration and the intangibles of imagination and passion. We offer brand and product strategy; owned and paid channel strategy, planning & buying; creative development and implementation; social engagement and community management; packagage and identity design; branded entertainment. We do our best work with companies and brands that add real value to people's lives. We trust in human nature and that keeps us honest and our work relevant. Our culture is driven by the culture around us and our deep love affair with creativity. We look to things like music (a unifying human language if there ever was one), tech, entertainment and entrepreneurial communities to shape our ever-evolving, unique processes of making advertising (or whatever it's called today). But these are all means to an end, which is to create positive results for our clients. We've found this comes a lot easier when we truly believe in the people and companies with whom we work.