Mixpanel turns data clarity into innovation. Trusted by more than 29,000 companies, including Workday, Pinterest, LG, and Rakuten Viber. Mixpanel’s AI-first digital analytics help teams accelerate adoption, improve retention, and ship with confidence. Powering this is an industry-leading platform that combines product and web analytics, session replay, experimentation, feature flags, and metric trees. Mixpanel delivers insights that customers trust. Visit http://mixpanel.com to learn more.
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The Mixpanel annual revenue was $96.6 million in 2026.
Jennifer Taylor is the CEO of Mixpanel.
462 people are employed at Mixpanel.
Mixpanel is based in San Francisco, California.
The NAICS codes for Mixpanel are [56152, 561520, 561, 56, 5615].
The SIC codes for Mixpanel are [73, 737].