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Michael Merida Location
Florida, United States
Michael Merida Work
2018 -now Director of Category Management and Strategic Insights @
2016 -2018 Director of Category Management @
2011 -2016 Corporate Category Manager and Procurement Buyer - Beer and Tobacco and DSD @
2009 -2011 Category Merchandising Analyst - DSD and Soft Drinks and Snacks @
2007 -2009 Category Manager and Marketing Manager @
2004 -2006 Sales Development Manager @
2001 -2004 Category Management Analyst @
Michael Merida Education
Florida State University
Bachelor of Science (Sociology and Marketing)
Michael Merida Skills
Negotiation
Competitive Intelligence
Communication
Competitive Assessment
Analytics Strategy
Stakeholder Engagement
Data Visualization
Trend Forecasting
Shrinkage
Sales Effectiveness
Interpersonal Skills
Sales and Marketing
Customer Analysis
Business Development
Strategic Thinking
Business Analytics
Presentation Skills
Forecasting
Pricing
Customer Insight
Management
Merchandising
Strategy
Competitive Analysis
Marketing
Consumer Products
Market Research
P&L
Categorization
Sales Management
Leadership
Consumer Insights
Promotions and Advertising
Consumer Market Trends
IRI
Budgets
Category Development
Sales Support
Brand Management/Awareness
Broker Management
Sales and Presentation Skills
New Product Launches
Trade Budget Spending
IRI/Nielsen Systems Syndicated Data
Pricing Strategy
Account Management
Retail
Sales
Marketing Strategy
Product Development
FMCG
Sales Operations
Grocery
Inventory Management
Profit
P&L Management
Customer Service
Volume Forecast and Planning
Annual Revenue Growth
Income Statement
Team Building
Customer Support and Relationships
Cross-functional Team Leadership
Project Management
Customer Relationship Management (CRM)
Customer Relationship Management Crm
Profitable Growth Strategies
Post Promotional Analysis
Fast Moving Consumer Goods Fmcg
Cross Functional Team Leadership
Brokers
Customer Relationship Management
Fast Moving Consumer Goods
Michael Merida Summary
Michael Merida, based in Florida, United States, is currently a Director of Category Management and Strategic Insights at Eternal Water. Michael Merida brings experience from previous roles at Advantage Solutions: Sales, Marketing, Technology, Southeastern Grocers and Cott Beverages. Michael Merida holds a Bachelor of Science in Sociology and Marketing @ Florida State University. With a robust skill set that includes Negotiation, Competitive Intelligence, Communication, Competitive Assessment, Analytics Strategy and more. Michael Merida has 3 emails and 5 mobile phone numbers on RocketReach.
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