Martyn Etherington Email & Phone Number
SVP and Chief Marketing Officer @ BMC Software
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Martyn Etherington Location
- Rancho Santa Fe, CA, US
Martyn Etherington Work
- SVP and Chief Marketing Officer @ (August 2022 - Present)
- EVP and Chief Marketing Officer @ (March 2018 - January 2022)
- Chief Marketing Officer @ (December 2015 - May 2017)
- EVP, Chief Marketing Officer and Chief of Staff @ (August 2012 - January 2015)
- Chief Marketing Officer @ (April 2002 - August 2012)
- Vice President Marketing @ (January 1990 - January 1998)
- Chief of Staff @ Sequent Computer Systems, Inc. (August 1991 - November 1997)
Martyn Etherington Education
- Northbrook College (UK)
Computer Science
Martyn Etherington Skills
- Go-to-market Strategy
- Strategy
- Demand Generation
- Digital Marketing
- Product Marketing
- Marketing Management
- Management
- Product Management
- Global Marketing
- Multi-channel Marketing
- Enterprise Software
- Product Development
- Strategic Partnerships
- Business Development
- E-commerce
- Cross-functional Team Leadership
- Segmentation
- Thought Leadership
- Competitive Analysis
- B2B
- Marketing
- Channel
- Leadership
- Lead Generation
- Product Launch
- Business Alliances
- SaaS
- Mobile Devices
- Solution Selling
- Cloud Computing
- SEM
- Field Marketing
- Channel Partners
- Global Business Development
- Sales
- B2B Marketing
- Messaging
- Executive Management
- Positioning
- Sales Enablement
- Integrated Marketing
- Marketing Automation
- Brand Development
- Brand Implementation
- Brand Awareness
- Strategic Planning
- Telecommunications
- Internet of Things
- Marketing Strategy
- Marketing Information Systems
- Salesforce.com
- Brand Architecture
- E Commerce
- Go to Market Strategy
- Operations
- Cisco
- Multi Channel Marketing
- Cross Functional Team Leadership
- Sales Process
- Customer Service
Martyn Etherington Summary
- Martyn Etherington, based in Rancho Santa Fe, CA, US, is currently a SVP and Chief Marketing Officer at BMC Software. Martyn Etherington brings experience from previous roles at Teradata, Cisco Jasper, Mitel Networks and Tektronix/Danaher. Martyn Etherington holds a Computer Science @ Northbrook College (UK). With a robust skill set that includes Go-to-market Strategy, Strategy, Demand Generation, Digital Marketing, Product Marketing and more. Martyn Etherington has 2 emails and 1 mobile phone numbers on RocketReach.
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