Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.
| Website | https://useinsider.com/ |
| Revenue | $345 million |
| Employees | 1,551 (51 on RocketReach) |
| Founded | 2012 |
| Technologies |
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| Industry | Software Development, Artificial Intelligence, Predictive Analytics, Online Marketing, Technology, Information and Internet, Data and Analytics, Science and Engineering, Web Personalization, Software, E-commerce, Big Data, Mobile Platforms, Data Mining, Omnichannel marketing, Information Technology, E-Commerce, Commerce and Shopping, Mobile Apps, Apps, Mobile, Personalization |
| Web Rank | 33118 |
| Web Visits | 3 Million |
| Keywords | Customer Data Platform, Digital Marketing Platform, Cross Channel Marketing, Marketing Personalization, Marketing Technology, Marketing Campaign Management, Marketing Automation, Customer Experience Management, Data Driven Marketing, Customer Segmentation, Ai Powered Marketing, Marketing Analytics, Customer Journey Mapping, Behavioral Targeting, Predictive Analytics Marketing, Omnichannel Marketing, Marketing Intelligence, Marketing Software |
| Competitors | Optimizely, Adobe, Segment, Appboy, Gainsight, Salesforce, monday.com, Bloomreach, Klaviyo, Heap +36 more (view full list) |
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The Insider. annual revenue was $345 million in 2026.
Arjun Kumar is the Director of Sales, U.S. of Insider..
51 people are employed at Insider..
Insider. is based in İStanbul, Istanbul.