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IAB uses 122 technologies like AddEvent, AddThis, and Adobe. View IAB's complete Tech Stack.

IAB Marketing Technology

AddEvent is an Add to Calendar button for one-time and multiple events.
AddThis provides social engagement tools, APIs and services personalizing websites for engagement, monetization and traffic boosting
AdRoll is a widely-used ad retargeting platform that is used by a number of brands to retarget users with ads across social media, mobile, and the web. AdRoll offers solutions for both enterprises and agencies of all sizes. The retargeting app helps user to reach site visitors at the most optimal time with the most appropriate ad on any screen.
Amazon SES is an outbound-only email-sending service built on the reliable and scalable infrastructure.
Beachfront Media is a leading video technology company enabling distribution and monetization of video across all screens.
Cvent is a provider of on-demand communication software for events and web surveys.
Dstillery is an advertising technology provider enabling marketers to target prospects through scientific methods.
Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

IAB Devops And Development Technology

Adobe helps organisations in creation of multimedia and creativity software products, with a more recent foray into digital marketing software.
Amazon CloudFront is a content delivery web service.
Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.
GitHub is a place to share code with friends, co-workers, classmates, and complete strangers, helping individuals and teams to write faster, better code.
Gravity Forms for WordPress is a full featured contact form plugin that features a drag and drop interface, advanced notification routing.
Cloud-based mobile app testing and mobile app monitoring solution.
Microsoft Visio is a diagramming, process modeling & data visualization solution which enables communication of complex information through data-linked diagrams.
New Relic provides real-time performance insights into software, infrastructure and customer experience so software-driven businesses can innovate faster. New Relic cuts through the complexity and risk associated with digital transformation.

IAB Communications Technology

Adobe Connect web conferencing software service offers online meetings for collaboration, virtual classrooms and more.
Avaya is a multinational technology company that specializes in cloud communications and workstream collaboration solutions that define the future of work and the customer experience.
Blue Jeans enables co-workers, customers and partners to connect over video from multiple devices and platforms.
Salesforce Marketing Cloud, the marketing solution to increase engagement with every consumer.
SendGrid cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. SendGrid provides reliable email delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.
Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.
Verizon is a leading global provider of technology, communications, information and entertainment products.
Wire is a secure messaging & collaboration tool for businesses with end-to-end encryption, group chats, video & voice calls, file sharing, screen sharing & more.

IAB Product And Design Technology

Adobe Photoshop is a webtop application for editing images and photos online.

IAB HR Technology

Adp
ADP Workforce Now is a web-based human resources application designed especially for midsize businesses. This app gathers and automates company's HR processes into a single dashboard.
Brainier is a SaaS based Learning Management System (LMS) company that focuses on employee, consumer and channel engagement products and services.
Glassdoor is a jobs and career marketplace.
Litmos offers a SaaS-based learning management system that enables trainers to merge media-rich content with seamless online delivery. It focus on developing creative and usable ways to merge media-rich content with seamless online training delivery.
Microsoft Academic Knowledge Exploration Service (MAKES) offers a fast and effective way to add interactive academic search and refinement to applications.
TalentLMS creates the leanest, most intuitive and hassle-free learning experience possible. An online learning platform that's immediately accessible but also offers power and flexibility to spare.
Taleo provides on demand unified talent management solutions for organizations around the world to assess, acquire, develop and align their workforce. Taleo's product offerings primarily focus on talent acquisition performance management, learning & development and compensation management.
Taleo Recruiting is a Cloud based recruiting software that automates e-recruitment and provides talent intelligence from data captured during the hiring process.

IAB Finance And Accounting Technology

ADP Workforce Now provides cloud-based software, expert support and predictive analytics for data-driven insights.
Privacy let's you create virtual cards with the from your browser or phone and protect yourself from fraud and hidden charges.
PwC
PwC focuses on audit and assurance, tax and consulting services.
Revel Systems provides an iPad point of sale solution for restaurant and retail establishments.
Startegy is a data visualization tool designed to help businesses manage and track their finances with customizable dashboards, goal setting and tracking, income statements, real-time data, quickbooks integration, and more. Accountants and bookkeepers can also manage their clients within Startegy.
Stripe is an online payment processing tool for internet businesses. Stripe handles everything, including storing cards, subscriptions, and direct payouts to their bank account. Meticulously designed APIs and functionality help users create the best possible product for their users.
Stripe Connect provides a powerful API and other tools needed to accept payments, as well as onboard, verify, and pay sellers and service providers. Users can tailor integration in various ways.
TriNet offers human management solutions for small and medium sized businesses.

IAB Platform And Storage Technology

Amazon WorkMail is a secure, managed business email and calendar service.
Google Cloud Platform is a suite of cloud computing services that enables developers to build, deploy, and scale applications, websites, and services on the same infrastructure as Google.

IAB Programming Languages And Frameworks Technology

ASP.net is an open source framework for building web applications and services with .NET and C#.
Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.
Font Awesome makes it easy to add vector icons and social logos to their website.
Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.
Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.
JavaScript is the programming language of HTML and the Web.
jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.
Nginx is a web server which can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

IAB IT Security Technology

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.
Proofpoint provides cloud-based email security, e-discovery and compliance solutions for companies to protect sensitive business data.

IAB Computer Networks Technology

Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all traffic routed through its intelligent global network, which gets smarter with each new site added.

IAB Business Intelligence And Analytics Technology

Conviva specializes in preemptive video stream optimization for high quality, cost-effective video distribution over the internet.
Facebook Pixel helps organizations measure customer actions, build audiences and unlock optimisation tools. Facebook pixel is a snippet of JavaScript code that allows you to track visitor activity on your website.
Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.
MicroStrategy helps business people make faster, better business decisions, empowering them with self-service tools to explore data and share insights in minutes. Simple drag-and-drop tools are paired with intuitive visualizations. Quick connections to any data source are combined with one click sharing of any insight.

IAB Customer Management Technology

Enterprise search technology for better customer support, customer self-service, and knowledge management in the digital workplace.
Freshdesk is an online cloud-based customer service software providing helpdesk support.
Marketo Forms empowers Marketers to create flexible web forms without programming knowledge. Forms can reside on Marketo landing pages and also be embedded on any page of your website.
Naylor is a cloud-based Association Management Software (AMS) solution that couples membership, event and committee management with hosted website design.
Salesforce Forms helps to create forms to collect data from your site visitors and submit the data to standard or custom Salesforce objects.
Zendesk is a cloud-based customer service software solution trusted by over 40,000 organizations worldwide. Companies such as Groupon, Box, and Zappos are using Zendesk to lower costs, raise productivity, and increase customer satisfaction. Loved by both customer service teams and their customers for its beautifully simple interface.

IAB Collaboration Technology

Drupal is an open source content management platform powering millions of websites and applications. Its built, used, and supported by an active and diverse community of people around the world.
Google Marketing Platform is a unified advertising and analytics platform that enables stronger collaboration for your marketing teams.
Litmos' award-winning LMS offers the best user experience in the industry for both administrators and learners. Easily create and deliver training anytime, anywhere, and on any device with robust tracking and reporting at every step. Delivering employee, customer, compliance, and partner training at scale has never been easier.
LiveStream is an business management software package designed to collaborate daily business tasks, help unify employees and unite all departments, allowing for informed decision making and faster customer response.
Explore Excel. New data analysis tools help to track and visualize any data for greater insight, plus more ways to share company data.
New Microsoft PowerPoint is cleaner and primed for use on tablets and phones, so client can swipe and tap their way through presentations. Presenter View automatically adapts to their projection set-up, and client can even use it on a single monitor.
Microsoft Project helps users plan projects and collaborate from virtually anywhere with the right tools for project managers, project teams, and decision makers.
Microsoft SharePoint is a web-based collaborative platform which is primarily used for storing and sharing documents, and communicating information across organization.

IAB Productivity And Operations Technology

Microsoft Office is a suite of desktop productivity applications and client and server software designed for data analysis, presentations and numeric manipulations.

IAB IT Management Technology

LiveRamp is a cloud-based onboarding application designed to collect, organize and connect customer data to marketing and media platforms.
Microsoft SQL Server is a relational database management system used for storing and retrieving data as requested by other software applications.
Tableau Software is a business intelligence and analytics solution that offers a range of integrated products to help users visualize and understand their data.

IAB Sales Technology

Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nurturing.
Salesforce.com, Inc. is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesforce also sells commercial applications of social networking through acquisition and internal development.
Salesforce mobile app is an enterprise-class app that provides users with instant access to your company's CRM data from a phone or tablet

IAB E-commerce Technology

WooCommerce is an eCommerce plugin for Wordpress

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