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At Function Growth, we believe in changing the Direct-to-Consumer (DTC) landscape -- for good. Traditional agency models often fall short in DTC, burdened by misaligned incentives and unmet expectations. We've witnessed these challenges firsthand and designed a new way forward for DTC brands. Function Growth empowers DTC founders to regain control of their business model by injecting profit into the customer journey through cutting-edge technology, deep subject matter expertise, and talented creative minds. πŸ”Œ Step 1: Plug in Function Growth’s data infrastructure that captures, processes, and analyzes data using generative AI. πŸš€ Step 2: Launch custom-tailored ecommerce technology solutions throughout your customer journey. 🧠 Step 3: Apply creative brainpower and subject-matter expertise to accelerate the key levers of the DTC growth equation: drive more interested shoppers β†’ convert more shoppers into customers β†’ boost the value of those orders β†’ maximize repeat purchases. Our philosophy is rooted in the power of technology-enabled, expert-driven commerce, tailored around the intricacies of human behavior, desires, aspirations, and beliefs.

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Brian Russell is the Managing Director of Function Growth.

11 people are employed at Function Growth.

Function Growth is based in New York, New York.

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