Qualtrics is the global leader in Experience Management. It helps organizations make sense of every signal across the experiences that matter most — customer, employee, patient, product, and brand — so they can act on what they learn before the moment passes.
Most companies track experience with disconnected tools. The organizations that win compete on it. The Qualtrics XM platform brings together listening, understanding, and action in one system: capturing signals across surveys, calls, digital touch points, and service interactions, and using AI-powered analytics to surface themes, sentiment, and risk in context while equipping teams, and AI-driven Experience Agents, to close the loop.
From retail and travel and hospitality to healthcare, financial services, and the public sector, global enterprises trust Qualtrics to turn insight into measurable outcomes: stronger loyalty, reduced churn, faster research, and more confident decisions.
In May 2026, under the leadership of CEO Jason Marynard, Qualtrics completed its acquisition of Press Ganey Forsta, bringing healthcare's most widely used experience measurement systems into the platform.
Qualtrics is co-headquartered in Provo, Utah, and Seattle, Washington, with dozens of offices located worldwide. We put our customers first, act with transparency, and combine human expertise with AI to deliver meaningful insights that drive better decisions.
Mixpanel turns data clarity into innovation. Trusted by more than 29,000 companies, including Workday, Pinterest, LG, and Rakuten Viber. Mixpanel’s AI-first digital analytics help teams accelerate adoption, improve retention, and ship with confidence. Powering this is an industry-leading platform that combines product and web analytics, session replay, experimentation, feature flags, and metric trees. Mixpanel delivers insights that customers trust.
Visit http://mixpanel.com to learn more.
Segment is a customer data platform (CDP) that helps companies harness first-party customer data. Our platform democratizes access to reliable data for all teams and offers a complete toolkit to standardize data collection, unify user records, and route customer data into any system where it’s needed. More than 20,000 companies like Intuit, FOX, Instacart, and Levi’s use Segment to make real-time decisions, accelerate growth, and deliver compelling user experiences.