Companies Using Fliptop

Fliptop is a lead management software built around a customized, predictive lead scoring algorithm. The lead analysis application takes customer existing prospect data and uses it to attribute scores to leads, to optimize campaigns and to carry out pipeline forecasting. Fliptop starts by importing opportunity data from user CRM, the software then adds thousands of person and company attributes before creating a predictive scoring model tailored to suit customer company's lead scoring needs. The software then applies lead scores directly into customer CRM and marketing automation applications through its Open API and 3rd party integrations.