Charm.io Information

Charm.io is the world’s most comprehensive dataset on ecommerce brands, tracking critical performance metrics for every direct-to-consumer brand and TikTok Shop globally. Users can track and measure ecommerce brands by key scoring metrics including the Charm Growth Score™, Charm Success Score™ category, ad count, tech stack, marketplace, social media metrics, and more. Charm also tracks daily sales on every category, shop, product, video, and hashtag on TikTok Shop globally. Charm supports retailers, investors, brands, and B2B service providers by empowering them with the in-depth ecommerce data they need to discover, analyze, and compete. Charm is trusted by hundreds of clients worldwide, including Ulta, QVC, Ramp, Academy Sports & Outdoors, Faire, and others. Charm data has been featured in The New York Times, AdAge, Bloomberg, and other noteworthy publications.