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César Melo Location
New York, NY, US
César Melo Work
2024 -now Chief Executive Officer @
2021 -now Investor and Board Member @
2019 -now Investor and Board Advisor @
2019 -now Investor, Advisor, Board Member @ Intuitivo, Element Packaging, Correcto, Moonwater, PlayinChoc, Yamo, Econoke, Ba
2022 -2025 Board Member @ HC Holding
2020 -2022 President, International and Board Advisor @
2017 -2019 SVP Categories and Franchise Europe and SSA and President Sub Saharan Africa @
2013 -2017 Member of the Board of Directors @
2015 -2017 President - Global Chocolate @
2013 -2015 Chief Executive Officer (CEO) @
2010 -2013 Vice-President (VP) of Marketing, Europe @
2006 -2009 VP and GM Global Toothbrush Divsion @
2004 -2006 General Manager (GM) @
1990 -2004 General Manager and Marketing Director and Commercial Director @
César Melo Education
University of Salford
Master Of Business Administration (Marketing, International Business)
University Of Salford: The Ultimate Freshers Guide
Master Of Business Administration (Marketing)
César Melo Skills
FMCG
P&L Management
Marketing Management
Consumer Products
Strategy
Customer Insight
Marketing Strategy
Brand Management
Global Marketing
Fast-Moving Consumer Goods (FMCG)
Trade Marketing
International Marketing
Product Development
Marketing
Brand Development
Shopper Marketing
Product Launch
Market Planning
Pricing Strategy
Product Marketing
Brand Architecture
Strategic Planning
Competitive Analysis
Marketing Research
Market Analysis
Business Strategy
Product Innovation
Market Research
Segmentation
Integrated Marketing
Pricing
Cross-functional Team Leadership
Management
Leadership
Brand Equity
Marketing Communications
Revenue & Profit Growth
Team Building
Training
Revenue and Profit Growth
Fast Moving Consumer Goods Fmcg
Sales Management
Business Development
Cross Functional Team Leadership
Fast Moving Consumer Goods
César Melo Summary
César Melo, based in New York, NY, US, is currently a Chief Executive Officer at HIPPEAS Snacks. César Melo brings experience from previous roles at HIPPEAS Organic Chickpea Snacks, VidMob, Intuitivo, Element Packaging, Correcto, Moonwater, PlayinChoc, Yamo, Econoke, Ba and HC Holding. César Melo holds a Master Of Business Administration in Marketing, International Business @ University of Salford. With a robust skill set that includes FMCG, P&L Management, Marketing Management, Consumer Products, Strategy and more. César Melo has 3 emails and 2 mobile phone numbers on RocketReach.
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