Catherine Cai Email
Ceibs-MBA @ Samsung Electronics America
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Catherine Cai Location
- United States
Catherine Cai Work
- now Ceibs-MBA @
- 2018 -now Head of Digital, Social and Ecomm Insights @
- 2016 -2018 Director, Category Management and Digital Insights @
- 2013 -2016 Samsung Mobile Consumer Insights and Market Research Team Lead @
- 2007 -2012 Senior Consultant, Global Consumer and Market Insights of Mobile Category and Products @
- 2000 -2006 Senior Global Consumer Insights Manager and Research Team Lead of Brand, Marketing and Product @
- 1998 -1999 Senior Product Marketing Manager of Cellular, Asia Pac @
- 1995 -1997 Strategic Marketing Manager of Messaging, Greater China @
- 1991 -1994 Marketing Manager @
Catherine Cai Education
- CEIBS-MBA
- China Europe International Business School (CEIBS)
MBA (General Management and Marketing)
Catherine Cai Skills
- Market Research
- Customer Insight
- Analytics
- Product Development
- Strategic Planning
- Cross-functional Team Leadership
- Strategic Partnerships
- Qualitative Research
- Marketing Communications
- Marketing Strategy
- Global and Emerging Market Analysis
- Multicultural Sensitivity/Awareness
- Product Launch
- Complex Global Market Research Design and Exectution
- Advanced Qualitative and Quantitative Methodology
- Competitive Analysis
- Strategic Marketing Planning
- New Product Development
- Consumer Behaviour
- Positioning
- Strategic Thinking
- Marketing
- Market Intelligence
- Research Process & Innovation
- Team Building and Development
- Research Process
- Social Media
- Strategic Marketing
- Social Media Marketing
- Market Insights
- Advanced Qualitative
- Team Building
- Cross Functional Team Leadership
- Research Process and Innovation
- Complex Global Market
- Multicultural
- Cross Functional Team
- Research
- Global and Emerging
Catherine Cai Summary
- Catherine Cai, based in United States, is currently a Ceibs-MBA at Samsung Electronics America. Catherine Cai brings experience from previous roles at Samsung Electronics America, Samsung and Motorola. Catherine Cai holds a CEIBS-MBA. With a robust skill set that includes Market Research, Customer Insight, Analytics, Product Development, Strategic Planning and more. Catherine Cai has 1 emails on RocketReach.
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