BRABAR Information

BRABAR reimagined bra shopping for the next generation. We produce comfortable, wire-free bras, bralettes, and underwear to fit the growing needs of teens, juniors, and young women with fits for AA - DDD cups; At BRABAR, we believe comfort is the foundation of Confidence. We promote self-love & aspire to cultivate strong, confident young women who recognize a simple, empowering truth: you are so much more than your body; you are somebody. We encourage them to recognize their strengths, weaknesses, dreams, passions, accomplishments, failures, and everything in between & their bodies are just one aspect of the fantastic, dynamic individuals they are. BRABAR is NOT JUST A BRA for teenage girls. We are impacting change and shifting the conversation from Body Image to Self-love. We are changing how teens shop for bras and taking the guesswork out for mom! At BRABAR, we help teen girls feel comfortable and confident in their skin while giving them the tools to be their best selves. There is a strong connection between intimate apparel and how girls think about themselves. Coming of age opens floodgates of information and emotion for girls. Unrealistic expectations and social media are negatively impacting the psychological development of teen girls. Embarrassment about changing bodies & growing up escalates girls' concerns about body image. BRABAR was born of a desire to educate teenage girls about fit and the importance of wearing the right size bra; because comfort is the foundation of Confidence. Women today do not know how to measure themselves; in fact, 8 of 10 wear the wrong size bra. OUR EZ-fit method teaches young women to find the correct band measurement: essential to a proper fit. We achieve comfort by finding the right bra fit and teaching girls to shop by band size. Getting into and wearing a bra that is just right is fundamental! Feeling Good, Looks Good