Chief Marketing Officer @ (January 2018 - July 2024)
Vice President and Chief Marketing Executive @ (January 2014 - January 2017)
Senior Director, Marketing and Brand Communication @ (January 2011 - January 2013)
Marketing Director @ (January 2005 - January 2010)
Director of Field Marketing @ (January 1994 - January 2004)
Vice President, Field Marketing @ (January 1986 - January 1994)
Bill Black Education
Morehead State University
BBA (Marketing)
1980-1982
Transylvania University
Management
1978-1980
Bill Black Skills
Planning Budgeting & Forecasting
Omni-Channel Marketing
Strategy
Marketing Strategy
Marketing Communications
Franchising
Leadership
Marketing
Team Building
Management
Field Marketing
Strategic Planning
Retail
Integrated Marketing
Recruiting
Market Planning
Email Marketing
P&L Management
Direct Marketing
Social Media Marketing
Advertising
Negotiation
Customer Retention
Brand Development
Brand Management
Profit
Time Management
Public Speaking
Digital Marketing
Merchandising
Income Statement
Sales
Budgets
Leadership Development
Marketing Management
Cross-functional Team Leadership
Franchise Consulting
Competitive Analysis
Customer Insight
Market Research
Budgeting
Lead Generation
Business Strategy
Cross Functional Team Leadership
Business Development
Change Management
Social Media
Customer Service
Bill Black Summary
Bill Black, based in Atlanta, GA, US, is currently a Certified Speaker, Executive Coach and Trainer at John Maxwell Team. Bill Black brings experience from previous roles at Vistage Worldwide, Inc., Scooter's Coffee, C2 Education and Friendly's Ice Cream, LLC. Bill Black holds a 1980 - 1982 BBA in Marketing @ Morehead State University. With a robust skill set that includes Planning Budgeting & Forecasting, Omni-Channel Marketing, Strategy, Marketing Strategy, Marketing Communications and more. Bill Black has 2 emails and 2 mobile phone numbers on RocketReach.
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