Betsy Sutherland Email & Phone Number
Senior Vice President and Partner @ The Directions Group
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Betsy Sutherland Location
- Greensboro, NC, US
Betsy Sutherland Work
- 2014 -now Senior Vice President and Partner @
- 2012 -2014 Executive Vice President and General Manager East Division @
- 2009 -2012 Senior Vice President and General Manager East Division @
- 2006 -2009 Senior Vice President @
- 2001 -2006 Vice President @
- 1997 -2000 Account Director @
- 1992 -1996 Account Director @
- 1992 -1996 Senior Analytical Consultant @
- 1988 -1991 Marketing Assistant @
Betsy Sutherland Education
- University of Georgia - Terry College of Business
MMR (Master of Marketing Research)
1987-1988 - Brenau University
BA with honors (Business)
1983-1987
Betsy Sutherland Skills
- Direct Marketing
- Product Forecasting
- Customer Insight
- Market Research
- Marketing Research
- Segmentation
- Quantitative Research
- Consumer Behaviour
- Management
- Brand Management
- Advertising Research
- Marketing Strategy
- Primary Research
- Analytics
- Market Analysis
- Competitive Analysis
- Brand Equity
- Competitive Intelligence
- Questionnaire Design
- Consumer Behavior
Betsy Sutherland Summary
- Betsy Sutherland, based in Greensboro, NC, US, is currently a Senior Vice President and Partner at Directions Research, Inc.. Betsy Sutherland brings experience from previous roles at M/A/R/C Research. Betsy Sutherland holds a 1987 - 1988 MMR in Master of Marketing Research @ University of Georgia - Terry College of Business. With a robust skill set that includes Direct Marketing, Product Forecasting, Customer Insight, Market Research, Marketing Research and more. Betsy Sutherland has 3 emails and 1 mobile phone numbers on RocketReach.
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