Betsy Sutherland Email & Phone Number
Senior Vice President and Partner @ The Directions Group
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Betsy Sutherland Location
- Greensboro, NC, US
Betsy Sutherland Work
- Senior Vice President and Partner @ (September 2014 - Present)
- Executive Vice President and General Manager East Division @ (December 2012 - September 2014)
- Senior Vice President and General Manager East Division @ (June 2009 - December 2012)
- Senior Vice President @ (January 2006 - January 2009)
- Vice President @ (February 2001 - February 2006)
- Account Director @ (January 1997 - January 2000)
- Account Director @ (January 1992 - January 1996)
- Senior Analytical Consultant @ (January 1992 - January 1996)
- Marketing Assistant @ (January 1988 - January 1991)
Betsy Sutherland Education
- University of Georgia - Terry College of Business
MMR (Master of Marketing Research)
1987-1988 - Brenau University
BA with honors (Business)
1983-1987
Betsy Sutherland Skills
- Direct Marketing
- Product Forecasting
- Customer Insight
- Market Research
- Marketing Research
- Segmentation
- Quantitative Research
- Consumer Behaviour
- Management
- Brand Management
- Advertising Research
- Marketing Strategy
- Primary Research
- Analytics
- Market Analysis
- Competitive Analysis
- Brand Equity
- Competitive Intelligence
- Questionnaire Design
- Consumer Behavior
Betsy Sutherland Summary
- Betsy Sutherland, based in Greensboro, NC, US, is currently a Senior Vice President and Partner at Directions Research, Inc.. Betsy Sutherland brings experience from previous roles at M/A/R/C Research. Betsy Sutherland holds a 1987 - 1988 MMR in Master of Marketing Research @ University of Georgia - Terry College of Business. With a robust skill set that includes Direct Marketing, Product Forecasting, Customer Insight, Market Research, Marketing Research and more. Betsy Sutherland has 3 emails and 1 mobile phone numbers on RocketReach.
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