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A shared love for fashion led best friends Barbara Boccara & Sharon Krief to create ba&sh in 2003. Their idea? To bring their dream wardrobe to life so that they could share it with other women. A brand truly made by women for women Found in more than 400 points of sales around the world, the ba&sh style remains distinctly Parisian, uniting an expression of freedom with an easy, joyful elegance. It is easy to recognize a ba&sh dress… The key? The happiness of the woman wearing it. In 2015, L Catterton private equity firm acquired a 50% stake in the Parisian brand to sustain its development and international expansion, with the support of LVMH expertise and wide network.

Website https://talents.ba-sh.com/
Revenue $96.9 million
Employees 1,158 (713 on RocketReach)
Founded 2003
Address 33, Rue Pastourelle, Paris, Île-de-France 75003, FR
Phone +33 1 45 08 14 15
Technologies
Industry Retail Apparel and Fashion, Apparel & Accessories Retail, Consumer Goods, Clothing, Retail, Fashion, Internet Retail, Clothing and Apparel, Design, Lifestyle, Community and Lifestyle, Manufacturing, Textiles
Web Rank 133423
Web Visits 313700
Keywords Clothing, Apparel, Womenswear, French Fashion, Contemporary Fashion, Designer Clothing, Online Boutique, E-Commerce Fashion, Style, Fashion Brand, Retail Fashion, Dress, Tops, Skirts, Women's Clothing Online, Shopping, New Arrivals, Lookbook
Competitors MANGO, Anthropologie Weddings, ZARA, freepeople, Reiss, AllSaints, Massimo Dutti, Everlane, & Other Stories, COS +50 more (view full list)
SIC SIC Code 562 Companies, SIC Code 56 Companies, SIC Code 569 Companies
NAICS NAICS Code 45 Companies, NAICS Code 458 Companies, NAICS Code 4481 Companies, NAICS Code 448 Companies, NAICS Code 44 Companies

ba&sh Questions

The ba&sh annual revenue was $96.9 million in 2026.

Sharon Krief is the Co-founder and Global CEO of ba&sh.

713 people are employed at ba&sh.

ba&sh is based in Paris, Île-de-France.

The NAICS codes for ba&sh are [45, 458, 4481, 448, 44].

The SIC codes for ba&sh are [562, 56, 569].

Top ba&sh Employees

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