Barrows is a global commerce experience company, part of WPP Enterprise Solutions. We're proud to support some of the world's leading brands transform how shoppers discover, decide, and buy their products. Our team of strategists, analysts, designers, and makers specializes in commerce strategy, shopper marketing, category transformation, digital shelf and physical CX. We plan and design to win across all the shelves of commerce. What sets us apart is how we work: combining deep category expertise, proprietary data and analytics, and creative execution to deliver experiences that move the human, win the algorithm and own the agent. Our mission has never changed: To move commerce forward.
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The Barrows annual revenue was $100.6 million in 2026.
Kristina Kovar is the CEO, North America of Barrows.
345 people are employed at Barrows.
Barrows is based in New York, New York.
The NAICS codes for Barrows are [541810, 5418, 54, 54181, 54161, 5416, 541613, 541].
The SIC codes for Barrows are [874, 87].