20+ years of experience in strategic planning and research • Specializes in brand development and applications related to marketing strategy and communications. • Range of engagements include service, technology and product companies; start-up businesses to established Fortune 500 corporations. Consumer Psychologist • Ph.D. in motivational psychology from the University of California at Berkeley • MS in applied statistics from Stanford University. Approaches consumers in context, focusing on motivations and belief systems. Areas of Expertise: Branding / Positioning: Analysis, Strategy and Execution • Representative Clients: Bank of America, HSBC, UBS Financial Group, Schwab, WellPoint, Salesforce.com, Aspect, SunGard, VeriSign, Plantronics and Sunsweet Research: Financial Services, Technology, Health Care, Consumer Products, Internet, Insurance, Pharmaceuticals, and Retail • Moderated over 2,000 Focus Group & In-depth Interviews • Designed and implemented over 1,000 quantitative studies: segmentation, image and tracking • Database Analysis: Profiling, Modeling and Scoring: acquisition, loyalty and retention B2B: Research, Strategy and Planning • Wells Fargo, SunGard, Accenture, VeriSign, PeopleSoft, Aspect Communications, Salesforce.com, Hyperion, Everypath, Niku, Exodus, and BlueCross BlueShield New Product Development: 350+ Ideation Sessions and Ethnographic Studies • Wells Fargo, Bank of America, WellPoint, SalesForce.com, Minute Maid, Nabisco, General Mills, GE Capital, P&G, Levi’s, McCormick & Co., Apple, and Sunsweet
View Top Employees from Adams ConsultingWebsite | http://www.adams-consulting.biz |
Revenue | $5 million |
Employees | 44 (18 on RocketReach) |
Founded | 2000 |
Address | 128 Tangerine, Irvine, California 92618, US |
Technologies |
JavaScript,
HTML,
Twitter
+6 more
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|
Industry | Market Research, Advertising & Marketing, Business Services |
SIC | SIC Code 873 Companies, SIC Code 87 Companies |
NAICS | NAICS Code 54 Companies, NAICS Code 54191 Companies, NAICS Code 5419 Companies, NAICS Code 541910 Companies, NAICS Code 541 Companies |
Looking for a particular Adams Consulting employee's phone or email?
The Adams Consulting annual revenue was $5 million in 2024.
18 people are employed at Adams Consulting.
Adams Consulting is based in Irvine, California.
The NAICS codes for Adams Consulting are [54, 54191, 5419, 541910, 541].
The SIC codes for Adams Consulting are [873, 87].