Yieldbird Technology Stack

Adform is an ad tech partner for media agencies, trading desks and publishers.

Google Ad Manager is an ad management platform for large publishers. Ad Manager provides granular controls and supports multiple ad exchanges and networks, including AdSense, Ad Exchange, third-party networks, and third-party exchanges.

Google AdWords lets create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to their website.

Google AdSense allows publishers to serve and monetize on text, image, video, or interactive media advertisements.

DoubleClick is a digital advertising solution from Google.

Amazon Elastic Compute Cloud (Amazon EC2) is a web service that provides resizable compute capacity in the cloud. It is designed to facilitate web-scale computing for developers.

JIRA is a bug tracking, issue tracking and project management software from Atlassian.

Tumblr, a microblogging platform, enables companies and users to post multimedia and other content to a short-form blog.

WPBakery Page Builder is a page builder plugin for WordPress which allows you to create stunning website content.

WP Rocket offers a caching plugin for Wordpress.

Yoast offers plugins to improve SEO and optimize web sites and blogs.

Amazon Machine Learning is a service that allows to develop predictive applications by using algorithms, mathematical models based on the user's data.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

Leadfeeder identifies website visitors from Google Analytics data as prospects or customers, tracks their behavior, and automatically sends leads to CRM systems.

Pandas is an open source Python package that is most widely used for data science/data analysis and machine learning tasks.

SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share.SimilarWeb pro provides a global view of endless website and mobile app data based on the largest user panel in the industry.

ASP.net is an open source framework for building web applications and services with .NET and C#.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

Font Awesome makes it easy to add vector icons and social logos to their website.

Git is a free and open source distributed version control system designed to handle everything from small to very large projects with speed and efficiency.

Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

Java is a programming language and computing platform.

JavaScript is the programming language of HTML and the Web.

Mobile discovery and engagement

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

MailChimp list management features help users organize and target their list for sending. They automatically remove bounce backs and unsubscribes from their list.

Google Drive is a cloud storage and backup platform to access files, docs, photos & more, store them in a safe place, and collaborate with other people.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

Google Groups is a service that provides discussion groups for people sharing common interests. Groups such as project teams, departments, or classmates can communicate and collaborate using Google Groups.

Linux is a family of open source Unix-like operating systems based on the Linux kernel.

Phusion Passenger is a multi-language (Ruby, Python, Node) web & app server which can integrate into Apache and Nginx

Terraform is a tool for building, changing, and versioning infrastructure safely and efficiently.

Ubuntu is a Debian-based Linux operating system and distribution for PCs, smartphones and network servers.

LiveRamp is a cloud-based onboarding application designed to collect, organize and connect customer data to marketing and media platforms.

PageSpeed tool analyzes and optimizes the site following web best practices.

Udemy is a web-based employee training soltuion.