Wee Cheng's Location
Singapore
Wee Cheng's Work
- Director, South East Asia @ Toluna Corporate
- Client Development Director, South East Asia @ Lightspeed Research
- Director Consumer Research @ Nielsen
Wee Cheng's Education
- The University of Georgia
Principles of Marketing Research
2010 - 2011 - HBX | Harvard Business School
"Disruptive Strategy with Clayton Christensen"
2016 - 2016 - Nanyang Technological University Singapore
B. Eng (Civil Engineering)
1995 - 1999
- LCCI (UK)
LCCI Dip in Accounting
2004 - 2005
Wee Cheng's Skills
- Customer Experience
- Market Research
- Customer Satisfaction
- Segmentation
- Customer Insight
- Analytics
- Marketing Research
- Product Development
- Analysis
- Business Development
Wee Cheng's Summary
Wee Cheng, based in Singapore, is currently a Director, South East Asia at Toluna, bringing experience from previous roles at Lightspeed GMI, The Nielsen Company, OCBC Bank and UOB. Wee Cheng holds a 2010 - 2011 Principles of Marketing Research @ The University of Georgia. With a robust skill set that includes Customer Experience, Market Research, Customer Satisfaction, Segmentation, Customer Insight and more, Wee Cheng contributes valuable insights to the industry. Wee Cheng has 3 emails on RocketReach.
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