VS Sassoon Information

VS Sassoon have teamed up with technology experts Conair to develop a unique range of professional hair styling and drying products designed to achieve salon results at home. For VS Sassoon, hair and fashion are inextricably linked, signs of the times, reflecting the prevailing zeitgeist. VS Sassoon maintains its position at the vanguard of fashion continuing to redefine the boundaries of hair creativity with inspiration from every aspect of international art, design and fashion to transform the world of hair. Whether long or cropped, curly or straight, hair is a potent force and profound influence on our lives and with 50 years of revolutionary looks and iconic cuts, VS Sassoon has had the greatest influence on the world of hair. The Sassoon philosophy: to work with hair in its natural state, to treat hair as organic material, to shape and balance hair to reflect the individual and reveal their beauty. To realise this philosophy, Sassoon believes that true technical craft is required to deliver hair that has structure and movement, in forms that appear effortless but are intently considered. The Sassoon environment actively encourages freedom of expression to develop new techniques and ideas that change the look of contemporary hair. Out of this atmosphere of creativity and uncompromising freedom, evolves new professional styling tools , inspiring, informing and eagerly anticipated. Sassoon has academies all around the world London, New York and Paris and the evolution continues in Australia. The VS Sassoon Premiere Series is a unique range of precision tools designed for salon professionals. Whether long, cropped, curly or straight, the Premiere Series allows you to create a salon look that turns heads. VS Sassoon is a registered trademark of the Procter &Gamble Company used under license by Conair.