2014 -now Vice President, GfK Consumer Life (Roper Reports) @
2011 -2014 Senior Director, GfK Consumer Life (Roper Reports) @
2009 -2011 Manager, Consulting @
2007 -2009 Senior Market Analyst @
2006 -2007 Market Analyst @ GfK NOP
2004 -2006 Research Associate @ GfK NOP
2002 -2004 Marketing Coordinator @
Veronica Chen Education
University of Southern California
MA (Communication Management)
Peking University
BA (Chinese Literature)
Veronica Chen Skills
Leadership
Survey Design
Social Media
Emerging Trends
Primary Research
Market Intelligence
Event Planning
Market Research
Competitive Analysis
Competitive Intelligence
Strategy
Questionnaire Design
Customer Insight
Focus Groups
Trend Research
Segmentation
Customer Service
Project Management
Quantitative Research
Analytics
Marketing Strategy
Marketing Research
Consumer Behaviour
Veronica Chen Summary
Veronica Chen, based in Irvine, CA, US, is currently a Vice President, GfK Consumer Life (Roper Reports) at GfK Custom Research North America. Veronica Chen brings experience from previous roles at GfK Custom Research North America, GfK Custom Research and GfK NOP. Veronica Chen holds a MA in Communication Management @ University of Southern California. With a robust skill set that includes Leadership, Survey Design, Social Media, Emerging Trends, Primary Research and more. Veronica Chen has 2 emails and 2 mobile phone numbers on RocketReach.
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