Unofficial Competitors

At Recreational Equipment, Inc. (REI), we exist to inspire and enable life outside for everyone. We believe that it’s in the wild, untamed and natural places that we find our best selves, so our purpose is to awaken a lifelong love of the outdoors, for all. Since 1938, we have been your local outdoor co-op, working to help you experience the transformational power of nature. We bring you top-quality gear and apparel, expert advice, rental equipment, inspiring stories of life outside and outdoor experiences to enjoy alone or share with your friends and family. And because we have no shareholders, with every purchase you make with REI, you are choosing to steward the outdoors, support sustainable business and help the fight for life outside. So whether you’re new to the outdoors or a seasoned pro, we hope you’ll join us.

Built from 120 years of experience, Coleman is the catalyst that inspires connections between people and the outside. We believe that these connections rejuvenate the bonds between each other and the planet, paving the path for a better tomorrow. The Outside is Calling. Answer It.

Since our launch Ooni has grown into a multi award-winning business that sells products all over the world. Ooni’s founders are so stoked to have brought in a mindblowing team of international dynamos. HQ’d in Scotland we also have Ooni team members in the UK, US, Australia, China and Europe. We live, work, play and hire by our values and we think this shows. We are so grateful for Ooni’s passionate community and are pumped to say that our customer + media reviews are outstanding. What’s that? WIRED has named us The Best Pizza Oven? (*Blushes!) Ooni’s reputation and innovative products have attracted partnerships with some of the world's most trusted and respected global retailers and distributors. We build partnerships based on authenticity and shared values.