Trender Research, Inc. Information

Trender Research™ is a consumer technology market research firm that combines expert analysis with the voice of everyday people. It is our goal to provide the perspective of how mainstream consumers adopt tech-based gadgets and services, not just the tech savvy early-adopters. We also weave into our analysis the voice of demographics often overlooked by other market research firms: women, teens, seniors, folks from different ethnic backgrounds, who collectively help to shape the larger trends taking place in society. As a result, our market research reports, written by subject matter experts, also include the input of a panel of Trenders who help keep the analysis grounded in what everyday people think. Through virtual focus groups and surveys, our Trenders also provide quick and candid feedback for clients looking for input on new or existing products or services, brand brainstorming, or marketing planning.