Tracy Roccasalva Location
- United States
Tracy Roccasalva Work
- 2026 - now CMO @
- 2024 - 2026 Head of Marketing, Senior Vice President Marketing and Sales Development @
- 2021 - 2024 Vice President, Growth, Campaigns and Digital Marketing @
- 2019 - 2021 Senior Director, Integrated Marketing, Strategy and Solutions @
- 2018 - 2021 Owner, Consultant @
- 2016 - 2019 Senior Director Marketing - Solutions, Demand Gen, Brand, Operations, Web and Digital, Content Strategy @
- 2014 - 2015 Senior Director, Corporate Marketing - Demand Generation, Brand, Inside Sales and Web, Content @
- 2013 - 2014 Senior Director, Demand Generation and Content Strategy @
- 2012 - 2013 Director, Integrated Marketing Communications and Revenue Marketing @
- 2007 - 2012 Sr. Manager, Market Management and Demand Generation @
- 2005 - 2007 Marketing Communications Manager @
- 1999 - 2005 Senior Marketing Manager (various positions) @
Tracy Roccasalva Education
- University of Toronto 1992 - 1996
- Humber College
Post-Graduate in Marketing Communications
Tracy Roccasalva Skills
- PLG
- Marketing Strategy
- Demand Generation
- Marketing Automation
- Multi-channel Marketing
- Digital Marketing
- Direct Marketing
- B2B Marketing
- Analytics
- Marketing Management
- Segmentation
- Marketing Communications
- B2B
- Web Marketing
- Marketing
- Digital Strategy
- Marketo
- Field Marketing
- Management
- Go-to-market Strategy
- Lead Generation
- Integrated Marketing
- Partnerships
- Database Marketing
- Email Marketing
- Cross-functional Team Leadership
- Online Advertising
- SEM
- Brand Management
- CRM
- Strategy
- User Experience
- Messaging
- Sales Process
- Strategic Partnerships
- Interactive Marketing
- SaaS
- Big Data
- Personalization
- Web Marketing Strategy
- Social Marketing
- Behavioral Targeting
- Data Modeling
- Unica
- Interactive Advertising
- Partner Management
- Multi-Channel Analytics
- Lead Scoring
- Inbound Lead Generation
- Online Marketing
- Aprimo
- Leadership
- Account Management
- Sales
- Business Development
- Operations
- Cross Functional Team Leadership
- Go To Market Strategy
- Multi Channel Analytics
- Multi Channel Marketing
Tracy Roccasalva Summary
- Tracy Roccasalva, based in United States, is currently a CMO at Hyland. Tracy Roccasalva brings experience from previous roles at Ping Identity, Informatica, VMware and Upshot Revenue Marketing. Tracy Roccasalva holds a 1992 - 1996 University of Toronto. With a robust skill set that includes PLG, Marketing Strategy, Demand Generation, Marketing Automation, Multi-channel Marketing and more. Tracy Roccasalva has 4 emails and 2 mobile phone numbers on RocketReach.
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Others Named Tracy Roccasalva
Tracy Roccasalva
CMO
United States
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Abby Moskovitz
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Chris Winczewski
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Prasenjit Dasgupta
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Jennifer Stockton
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Michael Campbell
Chief Product Officer
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Rob Scott
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Lyle McMillin
Associate Vice President Product Management
Lexington, KY, US
Jackie Rivera
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Sarah North
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