Total Outdoor Media Information

TOM is an independent, Victorian-based, and owned outdoor media group, offering premium large-format outdoor billboards within regional Victoria. Our unique regional portfolio presents local and global advertisers with a tailored approach to targeting a traditionally hard-to-reach and rapidly growing audience. All TOM sites have been strategically positioned across key state-wide locations to create a comprehensive and dynamic media experience. We have focused on adopting state-of-the-art technology and superior construction methods to create an efficient, engaging, and unmatched regional media presence. TOM offers regional digital and static opportunities on every major arterial in all major Victorian towns, a key advertising market which accounts for approximately 25% of the state's population. Beyond our extensive regional coverage, TOM's iconic 'spectacular' Geelong static and digital billboards present exclusive exposure to the states second-largest city and the gateway to Victoria's great south-west. Our expert knowledge of Victoria and our premium, growing portfolio make TOM the best option for regional advertising.